Happy Yolk | What We Do

WHAT WE DO

We help brands grow, lead and win on social media, powered by our proven proprietary model. Whatever you do we can make it amazing. Here's how.

Content

Make unskippable content at pace and scale with our in-house creative team.

Experience

Spark deeper audience interaction with unmissable and shareable experiences.

Growth

Drive business growth, increase customer acquisition, retention, and drive sales.

Lead cultural conversations and spark action with scaleable influencer strategies.

Organic Social

Win hearts, influence purchase decisions and establish a strong online presence.

A deep understanding
of brand and audience.

Social media content for brands works best when it’s founded on a strong brand strategy. We base our work on an understanding of how your offer adds value to the target audience – and how it beats the competition.

Your content will become instrumental to a winning strategy.

Exciting, creative, bespoke tactics.

Strategy is important – but stunning tactical work is needed to bring it to life. We are inventive, inspiring and innovative. We get people’s attention.

Tactical creativity allied to strategic nous is the key to social media success.

Our proprietary Influencer Relationship Management.

Flashes in the pan don’t build brands.

Through our proprietary Influencer Relationship Management and smart performance marketing, we grow your reach, create lasting momentum, and turn audiences into loyal brand advocates - promoting you 24/7

Explore Influencer Relationship Management

Our Services

We deploy six core services, which we tailor to suit your specific business objectives.

We can deploy our social media marketing model as required. With the right blend, any marketing goal is achievable.

organic social

Effective organic content builds momentum everyday. We start with strong editorial ideas. We create the right conditions for independent and vigorous growth. And establish a great testing ground for paid advertising, making your budget do more.

Organic social is the key to having a rich, authentic and thriving digital presence.

Influencers

Understanding the brand strategy always comes first. Then we activate our influencer network via our proprietary Influencer Relationship Management.

We research, select, align, discuss, brief, motivate, track, assess, report, repeat, reinforce. We have a long-term approach and seek long-lasting results.

More on Influencer Relationship Management (“IRM”)

CONTENT

Achieving outstanding content at scale and with pace is both an art and a science. Our in-house creative team has all the skills and experience needed.

Creativity is as critical as the tech. Our content can be a vector into our IRM network – an added client benefit.

GROWTH

Growth is a process. We combine content and network to find the right path, build momentum and grow – it’s a snowball effect. Attention increases exponentially, day and night.

Your brand becomes salient in the broader culture. We aim to produce evergreen content that will generate client returns into the future.

DISCOVERY

You need to be where your customers are browsing and searching. We build your online fan base and put you under the spotlight in key cultural arenas.

If the right people are pointing in your direction, your target customers will follow. The online world is crowded - we’ll make you stand out.

Consultancy

Clarity when it matters most. Our consultancy delivers sharper thinking, stronger strategies, and actionable plans - helping brands move the needle with confidence.

WHO WE WORK WITH